ALREADY GREAT.
This one is for our city. Inspired by Rotterdam and its people.
A Rotterdam style focused collection. The Banlieue x Woei collection is presented across a recognizable palette of forest green, black, and white. This color combination is also found in the flag of Rotterdam.
For this campaign we took a deep dive into a few people from Rotterdam who left a great mark on the identity of the city. Photographing them in their natural habitat and defining their moment of greatness.
Photographs by Willem de Kam.